Objectified

"ultimately my job as a designer is to look into the future" Another great documentary by Gary Huswit, that also brough us "Helvetica", with voices of Jonathan Ive, Andrew Blauvelt, Marc Newson, Karim Rashid and song  “I Like Van Halen Because My Sister Says They Are Cool” by  El Ten Eleven (could not be more appropriate!).  It digs into our relationship with objects in daily life.

[youtube=http://www.youtube.com/watch?v=1dKJZfjHJJs]

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"Who thinks of themselves as a designer? Raise your hand."

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"A Manifesto on Potential: potential is an egg."